10 step da utilizzare nel marketing aziendale per fronteggiare la situazione economica attuale pubblicati da Citrus.
1 Analyze your business. Find what’s working. Eliminate what isn’t.
2 Hug your customers. Delight them. Engage them.
3 Focus on who not to target. Narrow your focus.
4 Invest in growth.
5 It’s the message, stupid. Forget the medium. The moment is the message.
6 Think different.
7 Price it Right.
8 Go Souk. Negotiation.
9 The Why Nots? of New Media.
10 The Future. Social media will be a big part of it.
Marketing and the R Word
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Il marketing in tempo di crisi
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